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Beyond the Bond: Why Fevicol’s Advertising is a Timeless Blueprint for Brand Mastery

March 22, 2022/

Djk In the high-speed, low-attention world of digital content, few campaigns stand the test of time. Yet, for decades, Fevicol, a brand whose core product is a functional, utilitarian adhesive has managed to create advertising that is not just memorable, but consistently viral. Their latest short-form campaigns, often shared across platforms, are not merely funny; they are strategic gold mines.

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