The creative brainchild of Balistro — a performance-first marketing agency.
At Balistro, we run ads that perform.
Together, they bridge the gap between what looks good and what works.
Backed by Balistro’s 7+ years of expertise and partnerships with brands across eCommerce, D2C, and B2B — PGA is where insights meet creativity.
The Dove campaign is an emotionally resonant public service message that directly confronts the “Beauty Test” faced by young girls in India. The video reveals painful, culturally specific pressures, like being judged on complexion, body size, and even dowry for marriage...
The Reserve Bank of India (RBI) is typically a serious institution, but their recent video ad tackling common coin confusion shows a truly creative side. This advertisement is a perfect example of effective public service communication, using humor and relatable scenes...
Flipkart’s End of Season Sale ad featuring The Great Khali is a great example of how to make a sale feel truly big. Instead of using loud price tags or long discount messages, the brand uses Khali’s massive presence to show...
Breaking Down the Aamir Khan × NutriChoice “Good Choice” Campaign Celebrity ads in FMCG often feel forced put a big face, say a few lines, sell the product. But the Nutri Choice campaign with Aamir Khan does something rare. It doesn’t just...
The collaboration between cricket legend MS Dhoni, rapper MC Stan, and the smartwatch brand Fire-Boltt is a textbook example of how to leverage two contrasting cultural icons to create highly engaging, platform-native content. This short-form video successfully blends humor, relatable human...
In the world of finance, advertising often relies on abstract promises of “peace of mind” and “future security.” But one recent campaign, the promotional short for ICICI Prudential’s iProtect Smart Plan, cut through the noise by daring to use a direct,...
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Letter wooded direct two men indeed income sister impression.
Whether you’re a brand, marketer, or creator — we’d love to collaborate, brainstorm, or just talk ads.
A community built on creativity, curiosity, and better marketing.
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